Event Management & Public Relations €695 - 11 Weeks

Short Evening Courses

  • Overview

The Diploma in Event Management and Public Relations course is intentionally practically focused and importantly, it introduces learners to the key areas of the event proposal, risk management, health and safety considerations and the post-event evaluation. 

Course Event Management and Public Relations
Start Date:  14th March 
Day  Tuesday
Entry Requirements There are no specific academic entry requirement for this course although it is likely learners will have a knowledge of the marketing area. This is not essential however.
How to Apply You can apply online or alternatively contact our admissions team on 01 8309677.  

hat will you Learn 

  • Develop an understanding of the scope and breadth of the Event Management & PR industry.
  • Identify how and where events fit within business, charitable organisations and social environments
  • Review the way that events are utilised by organisations.
  • Understand the key concepts  of public relations and how to achieve the desired outcome.

 Core Areas of Study

Creating an event that will draw stakeholder interest Marketing, promoting and branding your event
Creating an event that will draw stakeholder interest Sponsor management
Creating an event that will draw stakeholder interest Health and Safety considerations
Event HR and people management Stewarding  /  Risk management

The lecturer on the course presents with significant industry experience in the EM area. The learner is also introduced to the importance of PR and how correct management of same can protect an organisation from, for example, highly negative media coverage.

Assessment
The assessment will be a practically based project piece, usually requiring the learner to undertake a critique of an organisation’s event management strategy.

 

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* The course will be delivered subject to a minimum number of students enrolling for this intake.

Course Details

Event Management & Public Relations €695 - 11 Weeks [Part-Time]

Start Dates: Tuesday from 3/14/18 to 5/23/18

Code SCD-EVPR
Duration 11
Price €695.00
Non EU Cost €695.00
Comments This course runs on evening per week for 11 weeks. Classes run from 6.15 to 9.15pm with a short break offered during the 3 hours.

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